Tag Archives: the iconic

This Summer At The Iconic

You may be back at work but the Summer party season is certainly not over. There are still at least 2 months of long summer days and warm summer nights ahead in which you should be prepared for. Australian online retailer, the iconic has you sorted. I spoke with The Iconic’s womenswear buyer, Emily Pierce who shared her advice on this seasons trends, must have mid-season updates and the best party tunes…

Read on and you’ll be set for rest of the sunshine season.

What are the key trends featured on The Iconic this Summer ?
Monochrome is everywhere and across all categories – dresses, tops, shorts, skirts, shoes and accessories. There are also lots of florals and tropical themed prints and sports luxe is still on trend.

What is your favourite trend this season ?
Monochrome. It looks good on everyone and is a great fail safe option for your wardrobe!

What is on your current Summer wish list ?
I’m always searching for the perfect pair of denim cut offs.

What are your go-to brands for every day Summer staples ?
Somedays Lovin is perfect for summer with its fresh prints and flowing cuts, also Atmos & Here is great for basics all year round.

What are your favourite Australian labels ?
Cameo, Staple the Label and Talulah.

Who are your favourite international designers ?
World [NZ], Phillip Lim [USA], Stella McCartney.

Are there any emerging designers we should keep an eye out for ?
Emma Mullholand.

What is your most treasured item in your closet ?
My Cameo denim bomber jacket.

What is your go-to party outfit ?
My fallback black dress.

What accessories are essential to a party outfit ?
A great necklace is always the perfect addition.

What songs are on your Summer party playlist ?
Justice: The Party, Vampire Weekend: A-Punk, Hot Chip, Z-Trip, and Hermitude.

This Summer you will find me… at a bbq in the sunshine in my backyard with friends and cocktails listening to the above!